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News Landing Page

NEWS

We’re busy keeping our finger on the pulse of the flavor industry, conference updates, and research findings. We’re busy and we like it that way! Our knowledge, and our massive flavor house combined with industry leaders, always equals top flavor trends and innovative combinations. We want to share our creations, discoveries and findings with you.

FEATURED TOPIC: FLAVOR TRENDS

  • 2021 Flavor Trends – The year of social wellness

    2021 Flavor Trends – The year of social wellness Consumers are shifting their focus towards their health and immunity now more than ever with social media leading the way. With 2020 behind us, we have found new ways of connecting with our friends, family, and coworkers—and with that we have seen dramatic shifts in consumer […]

  • Food and Beverage Industry Pandemic Marketing – Then and Now

    Food and Beverage Industry Pandemic Marketing – Then and Now The world is incredibly different today than it was one year ago. It’s even different than it was one month ago. Things are changing rapidly, and in order to keep up with the rollercoaster of this Pandemic, Americans are consciously and unconsciously shrinking their worlds, […]

  • COVID-19 Food Safety and Product Messaging

    COVID-19 Food Safety and Product Messaging As companies begin to get back into a more regular momentum of retail, it’s important to look into what is required in order to meet food safety guidelines, and how these guidelines may affect your food products. Coronaviruses are generally thought to be spread from person-to-person through respiratory droplets. […]

Check out our featured posts this month
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RECENT POSTS & NEWS

Sensapure Flavors Invests in Beverage Development — Justin Cline

Sensapure Flavors Invests in Beverage Development Expertise With Recent Hire of Former PepsiCo R&D Talent — Justin Cline Salt Lake City, Utah, Dec 19, 2022 – With the addition of Justin Cline, Senior Scientist, to the product development teams at Sensapure Flavors; Utah’s only full-service flavor house is now truly the destination for product development […]

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Building Better Chocolates

Building Better Chocolates

FEB 23- BUILDING BETTER CHOCOLATES EVENT RECAP On Feb 23rd Sensapure Flavors hosted the “Building Better Chocolates” training event for Sensapure customers. Nutrition brands and manufactures sent their product development teams to Salt Lake City for the morning to learn about the art and science of creating better tasting chocolate products.   Why Chocolate? (Because […]

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2021 Flavor Trends - The year of social wellness

2021 Flavor Trends – The year of social wellness

2021 Flavor Trends – The year of social wellness Consumers are shifting their focus towards their health and immunity now more than ever with social media leading the way. With 2020 behind us, we have found new ways of connecting with our friends, family, and coworkers—and with that we have seen dramatic shifts in consumer […]

Read more
Food and Beverage Industry Pandemic Marketing - Then and Now

Food and Beverage Industry Pandemic Marketing – Then and Now

Food and Beverage Industry Pandemic Marketing – Then and Now The world is incredibly different today than it was one year ago. It’s even different than it was one month ago. Things are changing rapidly, and in order to keep up with the rollercoaster of this Pandemic, Americans are consciously and unconsciously shrinking their worlds, […]

Read more
COVID-19 Food Safety and Product Messaging

COVID-19 Food Safety and Product Messaging

COVID-19 Food Safety and Product Messaging As companies begin to get back into a more regular momentum of retail, it’s important to look into what is required in order to meet food safety guidelines, and how these guidelines may affect your food products. Coronaviruses are generally thought to be spread from person-to-person through respiratory droplets. […]

Read more

Chemicals- Smell, Taste, Structure

Chemicals- Smell, Taste, Structure There are Chemicals in everything we eat. All foods are made up of chemicals, whether they occur in nature or are made in a lab. That means everything we smell or taste is a response to chemicals. For example, the characteristic smell of cloves, comes from one chemical called eugenol. Cinnamon, […]

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Flavor Descriptors: Facts About Flavors

Flavor Descriptors: Facts About Flavors Ever wonder what really makes up flavors and smell? Not all molecules are detectable through olfaction, but some odorous molecules create a chemical stimulus in the brain that we called “smell.” How, you ask? These specific molecules bind to receptor proteins extended from cilia, initiating an electric signal to the […]

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Flavor Descriptors Training

Speaking Our Language: Flavor Descriptors Training Can you describe the flavor of a strawberry WITHOUT using flavor descriptors? Pretty difficult, right? Flavor Descriptors are a vital tool used by flavor chemists. When tasting and smelling, one is actually describing a flavor profile. Do not overthink. Just try to describe what you perceive during the tasting. […]

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MOST POPULAR TOPICS

Conferences & Updates

Conferences & Updates

Recaps of Industry Conferences.

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Seasonal Topics

Seasonal Topics

All of our resources about current seasonal and flavor trends.

Press Releases

Press Releases

Updates about our company, facilities, flavors and team.

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Flavor Education

Flavor Education

Learn more about what types of flavors we offer, what makes a good flavor, and what sets us apart from the rest of the industry.

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Flavor Science & Research

Flavor Science & Research

Articles related to our own Flavor Research and new and noteworthy scientific findings in the Flavor Industry.

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Year Archives

Year Archives

Want to see what we’ve been up to in past years? Search through our archives to view past articles and research.

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