“Confidence is ignorance. If you're feeling cocky, it's because there's something you don't know.” -- Eoin Colfer, Artemis Fowl
Tap into our knowledge base of consumer research, trending flavors, and industry reports. We have several sources of industry data and subscribe to the leading global surveys of fast moving consumer goods, giving you access to answers to questions your competition can only guess at.
Why spend time re-inventing a broken wheel? Or dedicate resources to solving a problem that is already solved. Give our expert articles a look, and learn what’s working, and where your next opportunity may be hiding.
We want all of our clients to be great taste testers because it makes our job easier. We also think that the science of flavor and taste is just plain amazing. The Sensapure Academy Training Events are custom tailored experiences for your team to learn more about flavors, tasting, and how the senses drive our emotional purchase decisions.
A forum for our product development (beverage and functional food) teams to share what they are working on.
Read more about what we’ve been up to at Sensapure. Releases, presentations, events, etc.
Collecting and receiving good feedback on taste is often a matter of learning a common vocabulary. Our Flavor Attribute Fans can help.
Whether it’s product development training, industry trends, or formulation tips and tricks; Sensapure can help you learn it. We couldn’t have said it better than our good friend Ben:
“An investment in knowledge pays the best interest.”
– Benjamin Franklin
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