( December 1 , 2017) Anaheim , CA – Nellson Nutraceutical (“Nellson”), a leading North American formulator and manufacturer of branded and private – label nutritional bar and functional powder products, today announced that it has acquire d Genysis Brand Solutions Inc. (“Genysis ”). Genysis is a Salt Lake City – based manufacturer of functional powders. Genysis affiliates Dyad Labs (formerly Genysis Labs) and Sensapure Flavors have been spun out as independent entities and are not included in the transaction.
The business combination strengthen s Nellson’s powder production capabilities, expands its product lines and channels , and diversif ies its customer mix. “The combination with Genysis, together with the recent opening of our state – of – the – art bar – making facility in Ontario, California further strengthens our position as a strategic partner of choice within the fast growing nutritional bar and functional pow ders sectors” said Jamie Better, C hief E xecutive O fficer of Nellson . “This acquisition replicates in powders what we achieved in bars three years ago through our acquisition of Multibar , a s it combines two respected functional powder manufacturers to crea te the clear category leader with remarkable capabilities in new product development and best – in – class manufacturing.” [Read more…]